About Eli

Elias Rumelis alias Eli

Who said, fashion must be the one way or the other? Elias Rumelis and his independent label fight stricture ever since, proving successfully that boutique fashion is not limited to mainstream paradigms. Combining avant-garde thinking with urban toughness, bringing high class attitude to the streets.


With his new line, Eli by Elias Rumelis, the designer shifts his undertaking onto a new and more personal level. Strongly influenced by his associative and pictorial way of thinking, Eli creates characters of his kind rather than clothes. Changing the perspective from „who would wear it?“ to „who will you become wearing it?“

Eli is an exclusive offer to dress up and feel like the designers image of the world as it should be: fresh, exciting and pure luxury.

Official global launch at the Mercedes Benz Fashion Week in Berlin on January 20, 2021

The new, exclusive fashion brand “Eli by Elias Rumelis” was launched at the Mercedes Benz Fashion Show in Berlin on January 20, 2021. Check out our catwalk performance in the video below!